195 Consulting

Build the systems behind growth.

Technology orchestration, data intelligence, marketing strategy, and financial perspective for established service businesses entering their next stage of growth.

01 Technology & systems
02 Data & decision intelligence
03 Growth & financial strategy

The inflection point

Your business is growing. Your systems need to grow with it.

For businesses at the point where complexity becomes expensive, disconnected systems are no longer an inconvenience. They become an operating constraint.

01
A CRM doesn’t talk to another critical system.
02
Marketing reports don’t match financial results.
03
Data lives in too many places to trust one answer.
04
Teams create workarounds to keep the business moving.
05
Leadership spends more time assembling information than acting on it.

195 connects the pieces. Better-connected systems create better information, which leads to better decisions.

What we do

One operating partner. Four connected disciplines.

We work across the systems behind the business rather than treating technology, marketing, data, and finance as isolated departments.

01 / PRIMARY PRACTICE Technology

Orchestrate the ecosystem.

We help design, integrate, implement, and optimize the technology infrastructure that connects your business without turning the work into an IT project for its own sake.

CRMApplicationsAPIsCloudAutomationData FlowsSystem ArchitectureIntegrations
02 Marketing

Make growth measurable.

Connect strategy, spend, CRM activity, attribution, and conversion so leadership can see what is actually driving revenue.

Funnel StrategyAttributionMarTechConversion
03 Data

Turn information into intelligence.

Bring fragmented operational information into a reliable view of performance with reporting, KPIs, dashboards, and business intelligence.

IntegrationDashboardsKPIsAnalytics
04 Finance

Make growth economically sustainable.

Use forecasting, modeling, profitability, cash flow, and planning to understand what the business can afford and what it can become.

ForecastingModelingProfitabilityPlanning

The operating picture

From disconnected data to one view of the business.

Technology is the connective tissue. The outcome is not more software. It is a clearer picture of what is happening, why it is happening, and what to do next.

01

Marketing

Search / Paid Media / Website / Email

02

Customer

CRM / Calls / Leads / Opportunities

03

Operations

Scheduling / Jobs / Customers / Teams

04

Finance

Accounting / Payroll / Cash Flow / Profitability

05

Executive Intelligence

KPIs / Forecasts / Decisions / Growth

Your marketing tells you what is happening at the top. Your financials tell you what happened at the bottom. 195 connects the two.

Who we help

For businesses at the point where complexity becomes expensive.

Established service businesses that are growing faster than their internal systems, but are not ready to build a full executive-level technology, data, marketing, and finance organization.

01

Disconnected systems are creating real cost.

Your CRM, accounting, operations, marketing, and reporting platforms each hold part of the answer, but not the same answer.

02

Growth has outpaced visibility.

You have more customers, people, locations, spend, and data than before, but leadership has less confidence in what it sees.

03

A major initiative needs cross-functional ownership.

You are implementing a CRM, ERP, BI platform, acquisition, expansion, or new operating process that crosses traditional department lines.

04

You need executive-level perspective without four new executives.

195 can bring technology, marketing, data, and financial leadership into the same conversation, at the level the initiative actually requires.

How we work

Bring 195 in when something important needs to get figured out, built, connected, or optimized.

The work can be strategic, technical, embedded, or project-based. The structure follows the problem, not the other way around.

Perspective that scales

Enterprise thinking, applied where it creates leverage.

Experience across the full spectrum of business.

Our team has worked across organizations ranging from small and growing businesses to Fortune 500 and publicly traded companies, bringing strategic, analytical, and technical experience to businesses that need it without the overhead of a large consulting organization.

Growing business Mid-market Enterprise

Start a conversation

Bring us the expensive problem.

Whether something needs to be figured out, built, connected, or optimized, start with the business problem. We can work backward from there.